This isn’t an issue because its popularity is consistent year over year. Of course, some topics are seasonal such as “best tents.” That’s why Google Trends shows consistent search demand over time. These are things that people will still be looking to buy in years to come.įor example, a list of the best dishwashers has longevity since there are always people in the market for a new appliance.
How to replicate their successįocus on creating “best ” posts for evergreen product categories. The Prepared simply took the idea and focused on a single niche. What also makes them stand out is the quality of their content.įor their reviews, they test every product before publishing, and they’re transparent about the testing process.Įssentially, this is the Wirecutter model (we’ll talk more about them later!). By publishing regular, minor updates as new products become available, the guys behind The Prepared can maintain rankings long term.
If they update something, they’ll mention what changed in the post: After all, a list of the best tarps won’t stay fresh forever since new products are released all the time. They’re also committed to updating their content regularly to keep it evergreen. For example, we can see that The Prepared targets keywords like “best tarp.”Īccording to Google Trends, this is a topic with increasing interest over time:
The success of this particular site falls largely down to its owners’ focus on creating content about evergreen topics.Įvergreen topics are those with consistent interest and search volume over time. There are tons of websites in this niche. Of course, The Prepared is not the only website focused on survivalism. According to, an estimated 160+ million Americans have either recently purchased survival gear or are already in possession of some. Why they’re doing so wellįor starters, the doomsday prepper market is huge. The Preparedįounded by John Ramey and John Adama-former advisors at the Obama White House- The Prepared is a survivalism website that publishes practical guides on preparing for emergencies ranging from potential car accidents to war. In this post, we’ll share some inspiring Amazon affiliate websites, why they’ve done so well, and how you can replicate their success. Amazon pays the site owner a commission.They click on an affiliate link to buy a recommended product on Amazon.A person visits an Amazon affiliate site.Heard a lot about Amazon affiliate websites but have no idea where to start? Take inspiration from these seven examples.Īmazon affiliate websites make money via commissions from their affiliate program: Amazon Associates.